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2019 HW Vanguard: Lisa Springer

STRATMOR Group CEO

Lisa Springer leads her team toward achieving the firm’s strategic goals by creating a finely-tuned and highly profitable professional services organization.

Over the past year under her leadership, STRATMOR has achieved its highest levels of performance. As CEO, Springer has spearheaded the organization and deployment of STRATMOR’s analytics group, led by senior partner, Nicole Yung. This team is dedicated to providing STRATMOR’s partners and consultants valuable information to guide mortgage lenders and vendors to enhance profitability, ROI and M&A strategies.

Springer has also guided the firm to a more corporate structure by increasing accountability and expectations and guiding its newly formed marketing department to increase STRATMOR’s recognition and exposure in the industry. The popular Insights Report that she started in 2016 went to a totally online format in January 2019, making it easier for readers to find, use and share the report’s information on current mortgage industry topics. She also implemented a virtual help desk and leads a very robust team of technology professionals who manage the firm’s servers and who are capable of troubleshooting security and technical issues remotely.

In 2019, the Technology Insight Study, a survey from lenders on their experiences with in-use mortgage technology, was expanded under Springer’s leadership. The new format is now offered in easy-to-respond-to modules, and is available on mobile devices. The number of lenders who participate in the study has increased in 2019, making it possible to provide the mortgage industry with a greater understanding of available technology.

What’s the best advice you’ve ever received?

“As leaders, you encounter challenging decisions every day. A friend once taught me to ‘hold the fear and take the risk.’ For me, this means don’t avoid confronting issues as soon as they arise. If you do, the same issue, left unchecked, becomes much bigger and harder to confront later.”

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