Primary Residential Mortgage (PRMI)’s Steven J. Sless Group, the lender’s consumer-direct retail division focused solely on reverse mortgages in Owings Mills, Md., has added Jonathan “Jake” Bair as a reverse mortgage loan originator according to a Thursday announcement from the company.

Bair, a hire who will be based out of the division’s newly-established west coast branch in San Diego, Calif., will serve as a consultative loan originator for senior clients seeking out a reverse mortgage loan and will collaborate with other relevant financial professionals when necessary.

“We are thrilled to welcome Jake Bair, a proven talent and respected top reverse mortgage producer,” said Division President Steven J. Sless in the announcement of Bair’s hiring. “I’m confident that Jake’s presence and deep knowledge base will help us to serve more homeowners 60+ and their advisers.”

Bair comes off of eight previous years of reverse mortgage lending experience having previously served in the reverse mortgage division for Global Equity Finance, and most recently served at Open Mortgage’s office in San Diego.

“It’s a privilege to join the Sless Group and contribute to a growing and innovative team of like-minded professionals who are dedicated to bringing the topic of reverse mortgages to every qualified household,” Bair said in the announcement of his hiring. “The reverse mortgage isn’t just a loan; rather, it’s a tool that can drastically change the livelihood of our country’s seniors. I will continue to dedicate my time and efforts to better the experience of clients who are interested in a life changing opportunity.”

According to loan data compiled by Reverse Market Insight (RMI), PRMI is currently ranked as the 22nd largest reverse mortgage lender in the country based on broken out wholesale and retail endorsement data in the 12-month period ending in February, 2021.