Chris Harrington is the president and co-founder of Usherpa, a SmartCRM and relationship engagement platform that empowers real estate and mortgage professionals with intuitive automated marketing, engagement tools and customized content. Harrington is an exemplary leader with 30 years of experience in high-tech management and an innovative businesswoman, having developed state-of-the-art CRM platforms combined with automated content marketing services. Under her leadership, Usherpa’s software has helped thousands of loan officers and Realtors stay connected with partners and clients.
During her impressive career, Harrington has developed a deep understanding for the needs of the mortgage industry. She works closely with leaders in every department, from software engineering to sales and marketing to customer service and is the voice that connects with Usherpa customers, learning about their changing needs and then directing her team to position the company’s Smart CRM to meet them. Harrington’s focus on data — the actual numbers Usherpa users are seeing in their results — has led to a data-science approach to mortgage industry marketing that is resulting in more leads and more loans closed. For example, the company’s UsherpAlert push notifications based on exclusive data intelligence algorithms result in refinance alerts that have a 360% higher likelihood to close and purchase alerts with a 297% higher likelihood to close.
Through her leadership, Usherpa has helped tens of thousands of loan officers increase their business, driving the entire industry forward.
Name:
Chris Harrington
Title:
President and Co-founder
Company Name:
Usherpa