Aaron VanTrojen is the CEO and founder of Geneva Financial, a direct mortgage lender with branches spanning 48 states across the country. VanTrojen knows what it takes to grow a successful company. Geneva Financial was founded in October of 2007, during the biggest financial crash in recent years, and he has been breaking the traditional molds of the industry and attracting top talent from across the nation ever since.
VanTrojen believes that success can be achieved by all if you are willing to put in the work. He created Geneva with the desire to offer a platform for originators and operations alike to be recognized for their worth and be compensated accordingly. Seeing and experiencing the greed that can often overtake large corporations, he channels all his energy into supporting the hardworking folks who believe in what he is doing at Geneva. VanTrojen is passionate about changing lives and has the opportunity to do so through the employment offering at Geneva and the financial services they provide. VanTrojen created Geneva with the desire to offer a platform for originators and operations alike to be recognized for their worth and be compensated accordingly. With a culture-forward mindset, he puts the focus on mortgage loan originators and support staff first to ensure an unbeatable experience for Geneva’s customers. In just this past year, VanTrojen has added two more states to Geneva’s licensure, achieving a coveted 48-state licensure and the opportunity to serve homeowners nearly countrywide.
What’s the best advice you’ve ever received?
When you work with good humans, success in all forms comes easier. Put in the hard work, push yourself in new ways each day, but always prioritize good human character. It’ll take you farther, build longer-lasting relationships and solidify your reputation in any industry.
Name:
Aaron VanTrojen
Title:
CEO
Company Name:
Geneva Financial Home Loans
