Jennifer von Pohlmann oversees the public relations and content programs for ATTOM, including the strategic planning and development efforts for all internal and external communications. She directs the company’s message among national print, broadcast, trade and regional media outlets, as well as creating unique data-driven stories relating to all things real estate while driving engagement and increasing leads.
Since joining ATTOM in 2010, von Pohlmann has played a key role in the company’s rebranding efforts, aiding in its strategic M&A initiatives and driving the company’s mission of serving as a one-stop shop for premium property data. She does that by successfully managing the company’s highly sought-after housing market reports, essential media relationships, creative social media campaigns, dynamic marketing materials and PR campaigns. Under von Pohlmann’s leadership, ATTOM’s bold PR campaigns and rich content initiatives continue to maximize exposure and increase traffic, further demonstrating the company’s commitment to serving as a transformative information and property data services organization that fuels innovation, growth and strategy for its customers.
What is one habit that has helped you succeed?
I am a firm believer in learning through doing. Therefore, I make it a habit to never ask twice. Meaning, once I am given the tools and/or the knowledge on how to do something, I will do everything in my power to figure it out myself.
Name:
Jennifer von Pohlmann
Age:
37
Title:
Senior Director of Content and PR
Company Name:
ATTOM
Industry
Real Estate
