Jana Setterberg leads the Consolidated Analytics marketing team with the vision, creativity and passion necessary for elevating the Consolidated Analytics brand. Through a continual thoughtful alignment of strategic marketing initiatives, Setterberg continues to advance the message of the company’s complex mortgage product and services matrix in a way that resonates across the origination, servicing and capital markets client base.
Setterberg’s strategic leadership has aligned diverse stakeholders and enhanced brand messaging, resulting in increased sales across business segments. Her customer-centric approach has refined messaging and targeted the appropriate client base, leading to impactful campaigns that boost brand visibility and drive bottom-line growth. Under her guidance, brand recognition, website traffic, social media engagement and industry influence have all seen measurable increases. Setterberg’s mentorship and focus on growth have fostered a collaborative and high-performing culture within the marketing team, contributing to successful brand integration and customer satisfaction across multiple business acquisitions and new product rollouts.
From a client focused perspective, Setterberg’s approach to marketing embodies the company’s core value to “Be Thoughtful”. Setterberg listens attentively, understands Consolidated Analytics’ clients businesses and tailors marketing strategies that address their unique needs. Her thoughtfulness enhances client experiences. Setterberg considers the ripple effect of the company’s actions, whether it’s a campaign launch or a client interaction, she ensures that decisions positively impact the customer journey with Consolidated Analytics.
Name:
Jana Setterberg
Title:
Vice President, Marketing
Company Name:
Consolidated Analytics