As Chief Marketing Officer of Newrez, Matt Cluney is dedicated to championing homeowners’ needs — driving impactful brand marketing strategies and fostering a culture of innovation and collaboration within the company. Matt brings a unique blend of strategic thinking, creativity and customer-centricity to every initiative, helping to establish Newrez as a leader in the mortgage industry.
Cluney has been instrumental in shaping and evolving Newrez’ brand positioning to reflect the role that Newrez plays in helping homeowners throughout their homeownership journey. He has realigned the creative strategy to better reflect an understanding of the company’s borrowers and their needs. He has expanded Newrez’s digital marketing capabilities and built out hubs of subject matter expertise across the marketing organization. He has aligned the organization on an ambitious roadmap to evolve Newrez’s marketing tech stack to create more robust, digital-first interactions and experiences with customers.
At Newrez, the main company value is to care fiercely — for customers and each other. Cluney embodies this by instilling among his team members a sense of pride and ownership in their work. He’s been recognized for communicating a clear vision of Newrez’s marketing strategy and priorities, ensuring cross-functional alignment and support for the team, and regularly recognizing the contributions of his team members. Cluney consistently sets aside time to coach and mentor team members to help them chart and progress along their professional development journeys.
Name:
Matthew Cluney
Title:
Chief Marketing Officer
Company Name:
Newrez