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2024 Woman of Influence: Jessica Manna

Jessica Manna

Jessica Manna embodies the essence of innovation and leadership in the mortgage industry. As the Chief Marketing Officer of GO Mortgage, Manna has consistently demonstrated her exceptional ability to drive strategic initiatives, foster meaningful relationships and spearhead impactful marketing campaigns. Her forward-thinking approach has not only elevated the company’s brand presence but has also revolutionized how it connects with clients in an ever-evolving market landscape. Manna’s dedication, creativity and unwavering commitment to excellence make her a true trailblazer.

Manna has been invaluable to GO Mortgage over the past 12 months thanks to her strategic leadership, innovative thinking and measurable impact on key performance indicators. Through Manna’s strategic marketing initiatives, GO Mortgage has experienced a significant increase in revenue over the past year. For example, Manna’s targeted digital marketing campaigns resulted in a 25% increase in lead generation — directly contributing to a corresponding growth in mortgage applications and loan originations. Thanks to Manna, GO Mortgage’s brand awareness metrics have shown a 30% improvement, and the company has solidified its position as a trusted leader in the mortgage industry, as evidenced by a 15% increase in market share within GO Mortgage’s target demographic.

Manna’s focus on enhancing client relationships has also had a measurable impact on satisfaction and retention rates. Customer surveys conducted over the past year indicate a 20% increase in overall satisfaction scores, with a notable improvement in Net Promoter Score (NPS) by 10 points. Additionally, GO Mortgage’s client retention rate has improved by 15% compared to the previous year.

Name:

Jessica Manna

Title:

Chief Marketing Officer

Company Name:

GO Mortgage

3d rendering of a row of luxury townhouses along a street

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